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It is the process of gaining attention of the customers, through the digital media. The ecommerce website of a company should put an easy process in place so that the customer browsing through the site can place an order. The software that makes this happen is called a shopping cart. Various companies have set up on-line information and marketing services that can be accessed by those who have signed up for the service and pay a monthly fee. Why is it important to study e-commerce? The knowledge of online stores will enable you to showcase your products effectively through electronic commerce, and E-commerce also allows companies to operate globally. That's because it allows you to put your products and services for sale in any part of the world. When it comes to traditional commerce , you can only do business where you have set up your physical store. For them, the whole world is their playground if planned strategically. People from one corner of the world can e